Its scenic beauty and serenity is supplemented by the availability of excellent accommodation for stay.. There are a lot of restaurants which provide western style food as well as Indian, which is delicious. The grilled seafood items such as lobster, king prawns and calamari are the fresh catch from the sea at Kovalam. Ayurvedic massage parlors, yoga centers and water sport facilities, makes Kovalam a popular haven for tourists from all over the globe.
History of Kovalam Beach : The European guests of the then Travancore kingdom discovered the potentiality of Kovalam beach as a tourist destination in the 1930s. But the real fame as an ideal beach resort was won later for the Kovalam beach in the early Seventies with arrivals of the masses of 'Hippies'. It was a debut of the transformation of just a casual fishing village of Kerala into one of the most important tourist destinations in the world- the Kovalam beach. Now some foreign companies are bringing chartered tourists in a large number to Kovalam beach apart from the usual travelers, most of them are repeating travelers.